Category: news
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Primark promises to make sustainable fashion more reasonably priced
Ruth Croft explores how Primark plan to make their sustainable fashion more affordable for all. In a time where society is seeing many influential brands commit to making their designs more ethically and sustainably sourced, it seems that those on the high street have stopped to listen too. Primark has recently announced that they will…
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Adele’s Return Brings the Revival of Cleavage
Ruth Croft explores how Adele’s return to the music world has affected upcoming fashion trends. It’s been a tough few years for those with bigger breasts. With the rise of bralettes and sheer, low-cut fashion, it has been hard to find clothes that are both supportive and flattering for our body type. But, just like…
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FASHION STARTUPS IN 2021 WITH THE PURPLE COLLECTION
Enjoy this abridged interview with The Purple Collection, taken from our London Runway Virtual Festival! Watch the full discussion with more content on our IGTV. LR: How about first of all, you introduce yourself and let everyone know what is The Purple Collection, what is it all about. TPC: My name is Susanna. I’m the founder…
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The reopening of fashion stores in the UK
As COVID-19 restrictions slowly began to ease, clothing stores across UK are recording a raise in the footfall. A similar situation was observed when the first wave was slowly dying down. However, with strict rules of maintaining proper social distancing and safety measures still in place, shoppers are looking forward to treating themselves with a…
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Sharp decrease in online orders as non-essential retail reopens in the UK
Jessica Carvalho observes the impact of retail reopening on e-commerce, and whether brick-and-mortar will prevail in the internet era. The light at the end of the tunnel became brighter last Monday, as the government further eased lockdown restrictions. The latest step in the roadmap for lockdown lifting sees gyms, pubs and restaurants with outdoor seating,…
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Fashion take-back programmes: the good and the bad
Jessica Carvalho explores the benefits and setbacks of take-back programs, and how their effects may have detrimental consequences. As more people begin to implement sustainability into their lives and become more conscious consumers, the concept of take-back programmes is growing in popularity. Even high street names have adhered to this, with H&M introducing its own…
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Online retailer ASOS praised for using earring model with cochlear implant
Jessica Carvalho explores the brand’s most recent step towards inclusivity, and how the industry is actively taking strides in the right direction. ASOS has been the brand to watch over the last two days as customers take to social media to praise the retailer for including a model who wears a cochlear implant in an…
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Instagram bans fashion brand’s Halloween advert for objectifying women
Jessica Carvalho explores the controversy of the Babyboo advert, and the objectification of women in fashion advertising Though we find ourselves in the awkward mid-year period between the previous and next Halloween, Babyboo Fashion has found itself badly timed altogether. The brand, one of Australia’s largest online fashion retailers, had one of its Instagram Halloween…
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Fashion brands could face legal action over forced labour allegations
Jessica Carvalho takes a closer look at high-street favourites that could potentially be sued for offences against human rights, and the ongoing Xinjiang cotton controversy. At a time where sustainability and ethics transcend protecting the planet and play a key part in brand integrity, fashion giants such as Uniqlo, Skechers, and Inditex (Zara’s parent brand)…
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Met Gala due to make its return in two-part exhibition focused on American fashion
Jessica Carvalho explores the traditions and expectations of the highly anticipated event set to take place later this year. After last year’s cancellation, the Met Gala is back stronger than ever, and doubled; the yearly Metropolitan Costume Institute’s exhibition will consist of two parts showcasing American fashion. The first of the two events will take…
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Liya Kebede teams up with H&M with a collection showcasing Ethiopian artisanry
Jessica Carvalho explores how the designer infuses Ethiopian values into the fashion industry. As excitement steadily bubbles for days in the spring sunshine, it also brews for the release of H&M’s latest partnership with Liya Kebede. Kebede is best known as a supermodel, philanthropist, mental health advocate and the founder of artisanal brand lemlem, the…
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Anya Hindmarch’s new quintet of shops in Belgravia
Lydia Petropoulou writes about The Village of Anya Hindmarch, soon to open in Belgravia as a five-store concept. The British designer Anya Hindmarch, famous for her “I am not a plastic bag” collection, announced her upcoming plan of opening five neighbouring stores on Pont Street, Belgravia, where the brand made its first steps. The stores…
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ASDA launches clothing for children with sensory needs
Lydia Petropoulou presents the new collection of ASDA clothes, specially designed for students with autism or other learning difficulties. One of the UK’s most popular supermarket chains, ASDA, is the first to launch a collection of school uniforms for children with sensory-sensitive needs. This initiative aims at helping those children’s independent dressing and saving time…
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British Fashion Council Announces Fabric Donations
Lydia Petropoulou presents the British Fashion Council’s (BFC) initiative to offer deadstock fabric to BA fashion students in the UK. Trying to promote sustainability and waste reduction in the fashion industry, the BFC has partnered with famous fashion houses to launch the Student Fabric Initiative. BA fashion students in 33 universities around the UK will…
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GFF supports Black representation in fashion
Lydia Petropoulou looks at the launch of Black Excellence Prize award, aiming to enhance visibility of Black excellence in the fashion industry. The Graduate Fashion Foundation has announced its cooperation with Fashion Academics Creating Equality (FACE), to introduce the Black Excellence Prize award for all Black and Brown final year fashion students. For the first…
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H&M X Good News: A colourful and sustainable cooperation
Lydia Petropoulou presents the cooperation between H&M and the footwear brand Good News for the launch of new sustainable trainers. Consistent to the latest shift of many fashion brands towards sustainability and ethical production, H&M are cooperating with the footwear brand Good News to launch new trainers made of banana fibres. The new collection of…
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International investors save Peacocks – 200 stores reopening
Lydia Petropoulou looks at the rescue of the famous chain, Peacocks, by a team of international investors. The retail chain owned by Philip Day Edinburgh Woollen Mill (EWM) group, was rescued, in a sense, five months after falling into administration due to the coronavirus pandemic. The buyer is a senior executive, Steve Simpson, supported by…
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Cardi B launches new haircare line to educate people on nationality and race
Lydia Petropoulou looks at Cardi B’s new haircare line, which she is creating with the purpose of minimising racism and nationality confusion. The Afro-American rapper decided to invest in creating a new haircare line with the hope of educating people to recognise the differences between African, Latino-American, and Mexican nationalities. Cardi B’s heritage is half…
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Pacsun releases gender-free spring/summer 2021 collection
Katie Abson looks at Pacsun’s genderless spring/summer collection. The American-based retail clothing brand released a gender-free clothing range on March 31st, rooted in youth culture and inspired by the Californian lifestyle. Originally founded by Jack Hopkins and Tom Moore in 1982, the company now operates online and across 400 stores in the United States. The brand has…
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Mango Announces its Commitment to New Sustainability Targets
Katie Abson looks at Mango’s commitment to building a more sustainable future for their brand. Mango has announced new sustainability targets for their “Committed Collection” and how they aspire to build an entirely sustainable brand in the forthcoming years. Mango now aims to produce garments that align with their “Committed Collection” principles, which include: “100%…
