Author: Jessica Carvalho
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Sharp decrease in online orders as non-essential retail reopens in the UK

Jessica Carvalho observes the impact of retail reopening on e-commerce, and whether brick-and-mortar will prevail in the internet era. The light at the end of the tunnel became brighter last Monday, as the government further eased lockdown restrictions. The latest step in the roadmap for lockdown lifting sees gyms, pubs and restaurants with outdoor seating,…
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Fashion take-back programmes: the good and the bad
Jessica Carvalho explores the benefits and setbacks of take-back programs, and how their effects may have detrimental consequences. As more people begin to implement sustainability into their lives and become more conscious consumers, the concept of take-back programmes is growing in popularity. Even high street names have adhered to this, with H&M introducing its own…
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Online retailer ASOS praised for using earring model with cochlear implant
Jessica Carvalho explores the brand’s most recent step towards inclusivity, and how the industry is actively taking strides in the right direction. ASOS has been the brand to watch over the last two days as customers take to social media to praise the retailer for including a model who wears a cochlear implant in an…
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Instagram bans fashion brand’s Halloween advert for objectifying women
Jessica Carvalho explores the controversy of the Babyboo advert, and the objectification of women in fashion advertising Though we find ourselves in the awkward mid-year period between the previous and next Halloween, Babyboo Fashion has found itself badly timed altogether. The brand, one of Australia’s largest online fashion retailers, had one of its Instagram Halloween…
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Fashion brands could face legal action over forced labour allegations
Jessica Carvalho takes a closer look at high-street favourites that could potentially be sued for offences against human rights, and the ongoing Xinjiang cotton controversy. At a time where sustainability and ethics transcend protecting the planet and play a key part in brand integrity, fashion giants such as Uniqlo, Skechers, and Inditex (Zara’s parent brand)…
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Met Gala due to make its return in two-part exhibition focused on American fashion
Jessica Carvalho explores the traditions and expectations of the highly anticipated event set to take place later this year. After last year’s cancellation, the Met Gala is back stronger than ever, and doubled; the yearly Metropolitan Costume Institute’s exhibition will consist of two parts showcasing American fashion. The first of the two events will take…
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Liya Kebede teams up with H&M with a collection showcasing Ethiopian artisanry
Jessica Carvalho explores how the designer infuses Ethiopian values into the fashion industry. As excitement steadily bubbles for days in the spring sunshine, it also brews for the release of H&M’s latest partnership with Liya Kebede. Kebede is best known as a supermodel, philanthropist, mental health advocate and the founder of artisanal brand lemlem, the…